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HIAS

Design Direction for
a Humanitarian Organization

HIAS is an international humanitarian organization that provides vital services to refugees and displaced people. I manage HIAS' visual identity—ensuring consistent visual expression across platforms and programs—and lead design for all marketing, fundraising, advocacy, and donor engagement efforts. 

MY ROLE

Graphic Design, Marketing, Brand Management,
Design Direction, Project Management

DONOR ENGAGEMENT

I lead the art direction and design of all high-level, donor-facing communications.

MASS MARKET FUNDRAISING

I ensure HIAS' advertising creative aligns with our messaging and speaks to the target audience.

EMAIL & SMS MARKETING

Branded graphics enhance campaign storytelling and engage supporters.

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Giving Tuesday 2025

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Year-End Giving 2025

ADVOCACY & COMMUNITY ENGAGEMENT

For external-facing initiatives and outreach,
I develop fresh, brand-aligned design treatments.

BRAND MANAGEMENT

As the brand lead and design resource at HIAS, I maintain and evolve our visual identity guidelines.

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