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HIAS

Design & Brand Direction for
a Humanitarian Organization

HIAS is an international humanitarian organization that provides vital services to refugees and displaced people. I manage HIAS' visual identity, maintaining the brand guidelines and ensuring consistent visual expression across platforms and programs. I also design external-facing collateral for digital marketing, fundraising, and business development efforts. 

MY ROLE

Graphic Design, Brand Management, Design Direction, Project Management

MASS MARKET FUNDRAISING

I oversee the design direction of HIAS' digital advertising, ensuring visuals are brand-aligned and match the tone of our messaging.

MASS MARKET FUNDRAISING

I design branded email graphics to enhance campaign storytelling and engage supporters.

BRAND MANAGEMENT

I maintain, evolve, and strengthen HIAS' visual identity guidelines, ensuring consistent brand expression across the organization.

COMMUNITY ENGAGEMENT

I establish the design direction for external-facing initiatives, giving them a fresh, brand-aligned design treatment.

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